Hampden - Sydney College Baseball
social media Director
my experience
My time with the Hampden-Sydney College Baseball Team began in August of 2023. I was tasked with curating, implementing, and posting content for the team’s social media accounts, specifically Instagram, X, and Facebook. I work directly under the head coach of the team, who has guided me on understanding NCAA social media rules and has trusted me with the responsibility to run the team’s social accounts.
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What I did
Prior to the season beginning and throughout the baseball season, I attended practices, scrimmages, games, and community events to personally capture photos and videos of the team to then edit and post. I came up with the idea of Mini Mic Monday, where I film and edit videos of individual players to post, giving players the opportunity to display their off-field personalities to connect with team’s social media account followers. Comparing Jan. 2025 - May 2025 to Jan. 2024 - May 2024 the account gained 405 followers, increased reach by 567.8%, and increased interactions by 100%. In preparation for the baseball season to officially begin, I created graphic templates to use for social media posts. These templates included variable graphics such as countdowns, lineups, game schedule, game day posters, and final scores.
